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9 Examples of Ecommerce Triggered Emails that Draw Subscribers In

Triggered emails are extremely useful in saving retailers’ time and effort. They maintain customers’ trust, engagement and satisfaction, as well as the customers’ relationship with the retailers. The...

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8 Examples Of Cart Abandonment Emails Subject Lines

Sending out cart abandonment emails is an effective cart abandonment solution in recovering lost sales. But before the email itself can convince the customer to return to her cart, the email’s subject...

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Exit Intent Pop Ups: Increase Your Conversion Rates and Cart Recovery Ability

Is your customer about to leave the site? You can still try to stop them! How? Implement an exit intent pop up strategy and entice them to convert and/or capture their details for later re-targeting...

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Cart Abandonment Email Best Practices & Samples – Part 1

Introduction Cart abandonment is a familiar issue to retailers in e-commerce. When shoppers add items to their carts and don’t finalize their purchases retailers lose potential revenue. CPC strategy...

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Cart Abandonment Email Best Practices & Samples – Part 2

In Cart Abandonment Email Best Practices & Samples Part 1 we learned it is important to implement a cart abandonment emails campaign to recover as much of the lost sales as possible. We learned...

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What is Click & Collect and How Can It Increase Your Online to Offline Sales?

What is click & collect? Click & Collect is a delivery option where the shopper orders the items online and picks them up at a location instead of having them delivered. The most common and...

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What is Retention Marketing and Why do You Need It?

What is Retention Marketing? You put resources into attracting online shoppers to become visitors of your site and then into converting them. Once they make a purchase you have achieved your goal. Now...

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What is Product Recommendation?

Did you know that 70% of Amazon.com is devoted to product recommendations? When such a big, successful e-commerce company focuses that much of its resources on something it must be important.   So what...

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Why Should You Measure Cart Abandonment?

Why is cart abandonment unfavorable? Shopping cart abandonment describes the phenomenon where customers add items to their shopping carts but then leave the site without making a purchase. It is a...

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What are the Best Ways to Turn Abandoned Cart Into Sales?

Cart abandonment is an inevitable part of ecommerce. However, it can be viewed as positive. According to an article by Jeremy Smith there is a different way of looking at cart abandonment. Instead of...

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What Should I Include in Abandoned Cart Recovery Emails?

It is quite the common knowledge amongst e-tailers that cart abandonment emails are the way to recover abandoned carts. Barilliance’s recent studies show that our clients can convert up to 30% from...

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What is Personalization in Ecommerce

In the past, companies common practices were mass production, consumption, and marketing. Nowadays, companies focus on niche markets, customization, and personalization. Catering to individual’s needs...

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Client Retention Strategies/Tools That Work The Best

Retention marketing is a rising topic in the e-commerce community for being extremely vital and profitable. Its importance can be summarized with the famous statistic by Bain & Co. – a 5% increase...

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4 Retention Tactics/ Tools You Can Implement Right Now!

  Retention marketing is the marketing strategy which focuses on the existing customer base. The strategy aims to make them repeat customers by nurturing the relationship and keeping them happy,...

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Psychographic Segmentation

Personalization is key to conversion optimization. It is clinically proven that personal interactions matter. The question is, how accurate and relevant can we get our offers. Can we do more than...

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What is a Product Recommendation?

Did you know that 70% of Amazon.com is devoted to product recommendations? When such a big, successful e-commerce company focuses that much of its resources on something it must be important.   So what...

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Image may be NSFW.
Clik here to view.

Why Should You Measure Cart Abandonment?

Why is cart abandonment unfavorable? Shopping cart abandonment describes the phenomenon where customers add items to their shopping carts but then leave the site without making a purchase. It is a...

View Article


What are the Best Ways to Turn Abandoned Cart Into Sales?

Cart abandonment is an inevitable part of ecommerce. However, it can be viewed as positive. According to an article by Jeremy Smith there is a different way of looking at cart abandonment. Instead of...

View Article

What Should I Include in Abandoned Cart Recovery Emails?

It is quite the common knowledge amongst e-tailers that cart abandonment emails are the way to recover abandoned carts. Barilliance’s recent studies show that our clients can convert up to 30% from...

View Article

What is Personalization in Ecommerce

In the past, companies common practices were mass production, consumption, and marketing. Nowadays, companies focus on niche markets, customization, and personalization. Catering to individual’s needs...

View Article
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